Although many online marketers see Facebook as the be-all and end-all of social media marketing, it is important to remember that Twitter is considered a more dynamic and flexible platform for brand promotion. Businesses and brands haven’t even scraped the surface of Twitter’s true potential. There’s a lack of information about Twitter advertising, so I wanted to a few methods that produce solid results.
Twitter released a study this week, in partnership with The Advertising Research Foundation, FOX and DB5, called “Discovering […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional.
Yesterday, I attended a great session on Twitter at SMX West.