Tag Archive

Using Advanced Segments & Scroll Depth To Test Content Types In Analytics

Published on 2013/05/03 By admin

Last month, I gave readers some tips on measuring engagement using Google Analytics and WordPress. This month, I want to dig deeper into how you can use content scroll depth to help craft a strategy for your future content curating efforts

How to Skyrocket Your Reader Engagement Rates

Published on 2012/12/14 By admin

Seeing the traffic to your website increase is a great thing, but what if your surge in new site visitors doesn’t come with a corresponding increase in reader engagement rates? The truth is, raw traffic numbers don’t mean all that much when it comes to your website’s success.