Vine , the social media app known for 6-second video loops, is shutting down. Twitter announced its decision to discontinue the video service in a press release last week.
Before Vine’s popularity declined, Vine stars had transcended the platform to become actual celebrities. How has influencer marketing changed as it’s grown?
Twitter’s Vine video sharing service, primarily used via a mobile app, has updated the desktop version of its […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional. He provides strategic digital marketing services at an agency called Bureau in Ontario, Canada
Ever since online social networking giant Twitter launched the short-video sharing platform Vine in early 2013, Internet marketers have been paying close attention to how certain brands are taking advantage of this new social media outlet. It’s no secret that Vine is a mobile powerhouse with more than 40 million users
Image Source: Esther Vargas/Flickr There’s good reason for Vine to celebrate its first birthday. It’s had an incredible amount of growth and hype during its first 12 months of existence
This post is from one of TopRank’s social media strategists, Emily Bacheller .
If you thought that Yahoo! had been on a serious spending spree, then you really haven’t been keeping tabs on Twitter. Ever since the social media format made its first acquisition back in 2008, it’s gobbled up some 31 startups. Now that Twitter has filed its S-1 with the SEC, with its IPO most likely […] Author information Albert Costill Just a typical guy that enjoys an ice-cold beer, pizza, sports and music.
Engage customers through social media is no easy task, especially with so many platforms competing to capture the short attention span of consumers. While Facebook, Twitter, Instagram, and Tumblr might get most of the attention, there are plenty of other outlets that can help make your brand stand out and generate buzz. One example is […] Author information Albert Costill Just a typical guy that enjoys an ice-cold beer, pizza, sports and music
Dave McMullen, Partner/Strategic Planning at redpepper, and Ranvir Gujral, Co-Founder of Chute, presented the first Earned track session of the last day of SES SF 2013: Innovative Branded Content Campaigns to Drive Engagement.
B2B Fortune 100 Companies Prove Effective in Social Media Marketing Who ever said only B2C brands get to be popular on social networks? The two companies sitting atop the Social Effectiveness Index just happen to be B2B brands Honeywell International, an aerospace and defense contractor, and financial services company American International Group. MetLife, Aetna, Chevron and Walt Disney all made the top ten