The official Optimize Minneapolis book launch is finally upon us. Tomorrow from 5:30pm-7:30pm over 200 of the Twin Cities top Marketers and PR professionals will gather at Aria in Minneapolis to mix, mingle, and learn a little bit about optimization from Lee Odden. With the SEO is dead stories coming from traditional media, Google making major changes and consumer shifts towards social media consumption and sharing, the notion of what optimization is has really changed
At TopRank Online Marketing, we are fortunate to provide consulting to quite a few innovative B2B companies that serve other marketers. A great example of that is PRWeb and parent company, Vocus, both long standing clients . In late 2011 Vocus welcomed Jason Jue as Chief Marketing Officer.
[Note from Lee: TopRank Marketing has been working with PRWeb for nearly 5 years and their Director of Public Relations, Frank Strong (Now serving in Iraq - stay safe!), couldn’t say enough good things when they hired a new Social Media Community Manager, Stacey Acevero : Smart, passionate about the industry, highly motivated, sense of humor and a true fan of the brand, Stacey has embraced her role as the social media voice of PRWeb in many ways, from blogging to running #PRWebChat . Many businesses are investing in their social media expertise by adding Social Media Strategist and Community Manager positions