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Online Marketing News: Local Optimization Opportunity, Facebook Advertising Issues, Google Knowledge Graph Takes Over

Published on 2012/05/25 By admin

The Local Web – The Single Largest Opportunity For National Brands This infographic by Balihoo shares the significance of marketing locally to your potential customers.  According to this infographic: 73% of online search activity is related to local content 82% of local Internet searches follow-up offline 23.6%  the percentage that digital media is expected to represent of advertising by 2015 Featured Team Member Story Sara Duane-Gladden – Is Facebook Advertising the Problem?  Or Are Brands Expectations the Culprit?

Online Marketing News: Facebook IPO, Harmonize with Google+, Pinterest Dominates Traffic

Published on 2012/02/03 By admin

Facebook in Numbers: Prior to the IPO The big news in social media and business this week is Facebook’s new IPO.