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SES SF Keynote: A Celebrity CMO Tackles Search & Social Media Marketing

Published on 2010/08/17 By admin

How exactly does one become a celebrity CMO?  Jeffrey W. Hayzlett , former CMO of Eastman Kodak Company showed us as he robustly (and at times, profanely) opened the 2010 Search Engine Strategies conference in San Francisco, CA.

CMO Cowboy: Jeffrey Hayzlett on Social Media, ROI & SES San Francisco

Published on 2010/08/11 By admin

Photo credit hayzlett.com Jeffrey Hayzlett is the former CMO at Kodak and author of “ The Mirror Test : Is Your Business Really Breathing?”. You might have seen him on Celebrity Apprentice with Donald Trump or speaking at a variety of industry conferences.