Earlier today, Internet marketing veteran and former Pepperjam CEO Kris Jones announced the official launch of his latest start-up called LSEO.com. LSEO.com is a do-it-yourself software platform that helps small business owners increase local search engine ranking and online visibility. Jones launched LSEO.com to provide small businesses with an affordable alternative to high-priced traditional SEO agencies, as well as to create greater accountability and simplify the process of effective online marketing