What is app indexing, and how is it relevant to you?
If you’re so far ahead that you’ve scoffed at other articles about preparing for Google’s upcoming mobile algorithm update, columnist Bryson Meunier has tips on taking it to the next level. The post The Advanced SEO’s Guide To Mobilegeddon appeared first on Search Engine Land
Geography plays an important part in creating customized and targeted marketing campaigns, and columnist Wesley Young lays out ways in which local search marketers can use geolocation to their advantage. The post 10 Practical Tips For Using Geo-Location To Reach Your Target Audience appeared first… Please visit Search Engine Land for the full article
Search query percentages don’t line up with overall usage trends. The post Report: Mobile Search Queries 29 Percent Of Total But Growth Modest appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Impact on in-store visits outperforms TV ads, says Sears Hometown & Outlet Stores. The post Google Cites Local Inventory Ad Successes After Walmart Drops Out appeared first on Search Engine Land. Please visit Search Engine Land for the full article
What’s in store for paid search marketers as mobile continues its path to digital dominance? Columnist Matt Ackley tackles this question with insights gleaned from a forthcoming Marin research report.
Google says webmasters should implement autocomplete markup to improve mobile user conversions but does not go as far to say it will be a ranking factor. The post Google Strongly Encouraging Webmasters To Adopt Autocomplete On Forms For Mobile appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Columnist Wesley Young shares insights from the latest LSA Local Media Tracking Study, advising marketers on local-mobile strategy for 2015. The post 10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing appeared first on Search Engine Land
SMX West is coming up fast. On March 2 there are a number of workshops and intensives being held before the main conference starts on Tuesday, March 3. One of those is the Local Search Advantage.
Columnist John Cosley of Bing Ads discusses the future of search in a multi-device, cross-platform world. The post The Future Of Search Is Productivity Across Platforms appeared first on Search Engine Land.