Eric Enge, co-author of The Art of SEO and a speaker at SES SF 2013 last week (here’s a recap of his AuthorRank session) just released Stone Temple Consulting’s study on whether or not Google+ shares alone can affect search engine rank. For the study, Stone Temple Consulting took three websites and had two unique pages […] Author information Kelsey Jones Search & Social Consultant at MoxieDot
The last Earned track of the day was Author Rank: Getting the Credit You Deserve, presented by Eric Enge, CEO, Stone Temple Consulting, and Shari Thurow, Founder & SEO Director, Omni Marketing Interactive.
In the second to last Owned track session of Day Two, Bill Hunt, SES Advisory Board member and President of Back Azimuth Consulting, presented targeted strategies for increasing revenue through search keywords and social data mining. He stated that search keyword mining is directly related to social media, as social data can help you find out […] Author information Kelsey Jones Search & Social Consultant at MoxieDot. Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence
The last Earned track session of the day, The Future of Local Search: 5 Layers of Local, with presenters Howard Lerman, CEO & Co-Founder, Yext, and Gregg Stewart, President, North America, Geary LSF. The main components of local search listings are commonly known as NAP: name, address, phone. However, local has also grown to include ratings and reviews, photos, menus, […] Author information Kelsey Jones Search & Social Consultant at MoxieDot