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TikTok launches its new Creator Rewards Program, which incentivizes users to produce search-optimized, high-quality, original content.
Study shows Gen Z increasingly using TikTok as a search engine; businesses shift marketing strategies to engage younger users on the platform.
HubSpot and TikTok jointly announced a unique CRM partnership aimed at automating B2B lead capture from TikTok lead generation ads. The post HubSpot & TikTok Announce CRM Partnership For B2B Lead Generation appeared first on Search Engine Journal .
TikTok is testing displaying links to Google search results from its own internal search results page.
TikTok has launched a new tool to help advertisers better understand campaign performance and user insight. Attribution Analytics is a first-party measurement solution that analyzes the full customer journey on the social platform, from awareness to action, providing insights into how users make purchases.
TikTok is launching a new label to help creators tag their AI-generated content. Creators are advised to use this label on content that’s been fully or heavily edited by AI to comply with the platform’s rules on synthetic media
TikTok now serves Wikipedia snippets in some of its search results. This is the first time that the platform has offered its users results from the wider web as historically, it exclusively featured its own content in SERPs
TikTok Shop has officially launched in the U.S., allowing brands to sell directly on TikTok with integrations to Shopify, WooCommerce, BigCommerce, and other ecommerce platforms. The post TikTok Shop Officially Launches In The US appeared first on Search Engine Journal .