Editor note: This post continues the conversation of small business’ experiences with Yelp after SEJ’s Matt Southern wrote […] Author information Pierre Zarokian CEO at Submit Express Pierre Zarokian is a veteran in search engine marketing. He launched Submit Express in 1998, which offers search engine marketing services and SEO tools. Ranking at #1 spot in Google for “search engine optimization” in mid 2000’s is one of his major accomplishments